Your website needs to inform and persuade, but mostly, it needs to sell what you have on offer. That takes a keen marketing and sales mind, in addition to technical know-how and design skills.
We can help you put your best foot forward using time-tested theory and clear, concise communications for a modern, easy-to-use website that works on every device.
About our websites
As Certified Marketing Professionals, Wyatt Media designs and builds affordable and modern business websites. We are especially experienced at helping new businesses get off the ground and into the market – whether they are a local service/store or a national brand. A big part of that is launching the website.
They’re built on industry-standard WordPress, Squarespace or Wix platforms: Content Management Systems (CMS) that make it possible to build a site with a unique look and feel in days and weeks – not months!
Simple by Design
If you engage us, you’ll realise we don’t ‘overbuild’ a website. The internet is now a few decades old, and while having an ‘out there’ and creative website can be a point of pride, the reality is your visitors are used to sites working a certain way (called ‘mental models’ in the web design world). Our philosophy is a business website should help your visitors get what they need as quickly and easily as possible while staying true to your brand.
We don’t ‘start from scratch’ for every site.
In 2018, it just doesn’t make sense to ignore the standards developed by other designers and coders over the years just so we can claim a site is ‘one of a kind’. That means building the site is going to be faster and cheaper than a pure-bred website, so your money can be put towards the most neglected – but arguably most important – part of the process: the content.
A focus on Content over Graphic Design
Most web design projects start with the lofty goal of custom designing every page.
What happens a lot of the time is the complete opposite: a bunch of custom templates delivered by the web design company for the business to ‘drop’ the content into (because the business decided to save money by doing the content themselves). The business tries its best to get the content in but it never quite looks and feels right and takes longer than expected.
At Wyatt Media, we accept that content is a big part of a website’s success, and so our new website projects are more focused on crafting the words, images and video that will get attention, pique interest and drive action.
By simplifying the design part of the process, there’s time and budget for our qualified marketing professionals to apply their decades of strategic marketing and copywriting experience to your project.
Search Engine Optimisation (SEO)
What good is a new website if no-one can find it?
We say “No Good!”.
As part of every new business website, we incorporate mandatory SEO into every page to give your new site a fighting chance. We also make sure your site is set up with the Google suite of tracking (Google Analytics) and monitoring tools (Google Search Console).
More involved SEO is available on an ongoing basis.
The Standard Wyatt Media Website
- can be opened and used on every device
- can be found in Google using common search terms
- lets people know what you do/sell
- convinces them quickly and persuasively that you have what they need
- gives people an easy way to do business with you
Examples of Recent Work
- Independent Arboricultural Services – independentarb.com.au
- Growth Point Capital – growthpointcapital.com.au
- Southern Cross Motel Group – southerncrossmotelgroup.com.au
- Kingaroy Holiday Park – kingaroyholidaypark.com.au
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